Restaurant Management Systems
The ecosystem of restaurant management software is intricate and gets more so every year. Numerous technologies exist that make life easier and address problems faced by eateries. Products are available for every type of restaurant operation. There is also the vast field of restaurant analytics.
Restaurant management is getting more complex every day. Many technologies simplify and solve the challenges facing restaurants. You should have products for all restaurant operations. Then there is the whole area of restaurant analytics. The need for simplicity seems to present additional difficulties.
Digging deeper into the downside.
Several research suggests that restaurant owners see the need for technology to simplify operations. But they are also misled by the hardships it brings to the visitor’s experience. Often, the successful use of this technology requires complex integration. And disruption of the traveler’s experience.
Especially if you have non-communicative products, imagine going to a restaurant to spend some quiet time and being snatched away by a screen or a form.
Also, having a unique technology throughout the restaurant technology stack can be expensive. Money and the time it takes to get all the parts working together. This is the key to getting your big sale a few days a week. No one wants to deal with technology instead of working for tourists. And turn the table.
What is a restaurant management system — What makes it suitable?
The restaurant management system is a collective term for software that helps simplify the operation of the food business. Namely, restaurants, bars, bakeries, cafes, clouds (black, natural, ghost) kitchens, food trucks, or delivery businesses.
It covers all the good things about traditional POS (Point of Sale) programs and tools that control your calls, table booking, asset management, billing management, provide effective analytics, and assist with marketing activities such as CRM, loyalty programs, and online presence. It also works seamlessly with your restaurant technology programs. It uses open APIs that allow you to interact with any third-party tool.
We will take another step and explain that the software stack helps restaurants grow.
By helping restaurants
- Reduce the order processing time.
- Automate redundant work.
- Deliver a great customer experience.
- Determine Profits & Costs
Bottom line, a good one allows you to focus on the most important things – your intelligence, your food, & your customer experience.
But as you can quickly imagine, these software stacks are not cheap. And re-evaluating yourself every time your needs change is a waste of time and money. Instead, you need a plan built for future needs and installed.
Tools & software that make up an RMS
We will go through all the tools & software to install the software management system. Every detail so you don’t have to read five different articles to get the whole picture.
POS is at the heart of your RMS. When customer orders come in, their details become part of your database. This is split, ticket submission, payment, and KOT printing – your POS manages the main operating functions. These days much can happen automatically. Think of automatic emails, SMS campaigns, and social media campaigns your customer is pursuing to make that recurring visit. Did you know that 75% of your restaurant income comes through a repeat customer? Your POS is important in making this happen.
Modern POS cloud (more on this later) will help you in more ways than 1.
Listing out the main benefits
- Keep track of your data
- Easy to carry and use – Point Of Sale software can easily be used from the ease of your home or anywhere else as long as you have an active fast internet connection.
- Quick software updates allow your software to be as good as new.
- Safer & more secure data management.
Restaurant analytics is also made easy with your Point Of Sale. Whether restaurant strategy or operational metrics.
Online Ordering Platforms
The share of online food delivery was US $ 82,714m in 2018. It also grows at an annual growth rate (CAGR 2018-2023) of 10.7%, resulting in a market value of US $ 137,596m by 2023.
These programs help you find business directly on your platforms – websites & apps.
Having several benefits
- Save on commissions that you pay to third-party aggregators.
- Save more profit from each order.
- It allows you to market yourself differently and differentiate yourself from your competition.
- Brand your app and website the way you want
- Allows you to collect customer data – further allowing you to run your CRM campaigns and marketing and keep customers engaged.
- Gives you your own valued space on the internet, your permanent and non-depreciating e-asset.
Seamless order, discount, exit, payment, delivery status, feedback, and loyalty experience. Your online ordering system is the first place to contact your customer. And it can be beneficial in making that first great idea and helping your product grow. Therefore, we strongly recommend choosing a restaurant management system with a robust online ordering system.
It’s always a great idea to have more of what’s happening at your restaurant, online and offline. As for orders, you get both through your order platform and online food integration like Foodpanda, Swiggy, and Zomato. In addition, critical updates regarding orders and status notifications will now appear in your dashboard, making your management process more manageable.
Key benefits of having an effective order management platform
- Holistic order management – covers all channels
- Get notifications for order statuses
- Manage all the essential customer calls on one dashboard.
Table reservation system
This is important for the Dine-in restaurant experience. You should accept table bookings from your website and manage all your table bookings from your restaurant management system. This allows you to watch for guest lists and waiting times.
Restaurant Marketing Management
Connect all offers, your menu items, and your special discounts appropriately. This gets your customers involved and brings them back to your restaurant.
Here are the main parts of a restaurant marketing management set-up
Restaurant marketing is now more focused on the below aspects
- Marketing Automation
- Data Analytics and Data-based segmentation
- Middle-of-the-funnel marketing that induces repeat visits includes drip marketing, CRM, and loyalty management.
Employee management tool
We recommend integration with a specialized employee management software.
Here are few features you should look out for following:
- User access control settings.
- Employee attendance tracking.
- Employee details.
- Timesheets, productivity, and overtime tracking.
- Payroll management feature or integration.
Features that restaurant management the system must have
- Instant billing
- Point-of-Sale Operations (moving beyond just billing)
- Inventory or stock management
- Menu updates
- Marketing & CRM module
- Limetray’s Integrated restaurant management system
- Ease of use
- Quick Support
- Theft control
- Payment integrations